Recent post Coca-Cola in Old Shanghai, was dedicated to a particular ad for Coca-Cola in Shanghai in 1938. This lead into researching it’s largest competitor in Old Shanghai, the Aquarius water company. This pushed me into more research about Coca-Cola advertising in Old Shanghai.
This is probably the most famous ad for Coca-Cola in the early 30s. The lady in the picture was top movie star Ryan Lingyu. This particular ad was used for marketing material again few years ago.
Ads in magazine was a major channel a the time, like the one above, from 1938.
Mural was also a major advertising channel. I am not exactly sure where below picture was taken, but surely in the business district behind the Bund.