Recent post Coca-Cola in Old Shanghai, was dedicated to a particular ad for Coca-Cola in Shanghai in 1938. This lead into researching it’s largest competitor in Old Shanghai, the Aquarius water company. This pushed me into more research about Coca-Cola advertising in Old Shanghai.
![](https://shanghailander.net/wp-content/uploads/2020/06/CC19A664-18EF-4107-BF6C-37C626BF591F.jpeg)
This is probably the most famous ad for Coca-Cola in the early 30s. The lady in the picture was top movie star Ryan Lingyu. This particular ad was used for marketing material again few years ago.
![](https://shanghailander.net/wp-content/uploads/2020/06/7CE7127A-BE9E-44BA-B848-235D54B63B18.jpeg)
Ads in magazine was a major channel a the time, like the one above, from 1938.
![](https://shanghailander.net/wp-content/uploads/2020/06/C9E7BEE9-4713-46DD-AF3A-A0B9DA5268D0.jpeg)
Mural was also a major advertising channel. I am not exactly sure where below picture was taken, but surely in the business district behind the Bund.
![](https://shanghailander.net/wp-content/uploads/2020/06/4886AF8B-300B-4318-BF86-6D3EA7FBCDBA.png)
2 thoughts on “More on Coca-Cola ads”